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API · SaaS · Messaging

WhatsAPI

A commercial SaaS API platform that enables businesses to send WhatsApp notifications at scale — OTPs, order updates, appointment reminders — on top of Meta's Cloud API with a single HTTPS call.

REST API Meta Cloud API Node.js Webhooks Stripe SaaS
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98%

WhatsApp Open Rate

1k

Msgs per Call

Real

Time Webhooks

SaaS

Freemium Model

01 / Problem

Email is dying as a notification channel

Email open rates average 22%. WhatsApp is at 98%. Businesses sending time-sensitive communications — OTPs, order confirmations, appointment reminders — need a more reliable delivery channel, but building directly on Meta's Cloud API requires significant infrastructure and compliance overhead.

02 / Approach

Three-step integration on top of Meta's infrastructure

WhatsAPI wraps Meta's Cloud API with a simple developer-first interface: get an API key, connect a WhatsApp Business number via the Meta portal, then send messages with a single HTTPS POST. No SDK required — any language can integrate in minutes.

The platform handles template approval workflows, bulk sending (up to 1,000 messages per API call), real-time delivery and read receipts via webhooks, and retry logic. A no-code conversation flow builder sits alongside the API for teams who want automation without writing code. Billing is handled via Stripe with a freemium tier and per-seat plans.

03 / Result

Production-ready WhatsApp messaging for any stack

WhatsAPI abstracts the complexity of Meta's developer ecosystem into a clean REST API that any backend can call. E-commerce, healthcare, and support teams can add WhatsApp as a notification channel with the same effort as adding an email provider — and get significantly higher engagement in return.

Key Features
  • Single HTTPS call to send — no SDK required
  • Bulk sending up to 1,000 messages per API call
  • Real-time delivery receipts and read confirmations via webhooks
  • Meta-approved message template management
  • No-code automated conversation flow builder
  • Message scheduling, retry logic, and campaign management